23/06/2012

ANALYSIS OF LANA DEL REY - BORN TO DIE

Lana Del Rey - Born To Die (2012) CD Cd cover
Lana Del Rey - Born To Die (2012) CD Back cover

Lana Del Rey is an American singer song writer, this is her second studio album. Born to Die is essentially a pop album but has many characteristics from musical genres such as alternative hip hop, alternative pop, indie pop and sadcore. The font is bold, capital letters in white and light blue which makes it very eye catching and readable but not to vivid or harsh. The background is very natural and light and actually has limited colour tones of blues, grays and green. The whole cover has a vintage vibe to it, from her outfit to make up to the surroundings. She's wearing quite a cover up type shirt with the buttons done all the way up, which is different to other woman artists of her age as it's usual for them to not wear much. It's quite a masculine item of clothing yet she manages to still look very feminine  in it. Despite the shirt being slightly see through so that you can see her bra there is a hidden are of sex appeal and that is her lips. Red lipstick really draws your focus to her face but mainly her lips with the light  bouncing of her features really flattering her face. Besides the red lips her make up is very natural looking and glowing which relates to the natural, outdoors background she is in. Her hair also has a vintage feel to it, with curls and it behind her shoulders emphasising her chest area. She has big gold hoop earrings on which are normally correlated with chav style. The album name born to die isn't reflected in the surroundings of the photo or even the person. The colours are pleasing to the eye, and natural. Her eyes are looking slightly downwards into the camera which connects her to the audience.